October 3, 2024

Best Boat Lift Brands for Dealers: Why Choose Waterfront Brands

Written by ShoreMaster Marketing

Best Boat Lift Brand: Why Choose Waterfront Brands as Your Partner

The Docks Expo & Marina Conference is more than just an annual trade show–it’s a dynamic hub where marina, boatyard, and private dock owners and operators converge to explore the latest innovations, services, and training from the industry’s most trusted brands. With nearly 200 exhibitors showcasing cutting-edge solutions and 20 expert-led educational sessions, Docks 2024 offers unparalleled opportunities for those in the waterfront business to elevate their operations and expand their networks.  

As Docks’ 10th year approaches, we invite you to discover why partnering with Waterfront Brands can be a game-changer for your business and customers. 

Waterfront Brands' Promise to Dealers  

Waterfront Brands boasts a combined experience of over 100 years in the marine industry across leading brands that include ShoreMaster, HydroHoist, PolyDock, HyPower, RotoMold USA, Neptune Boat Lifts, Rhino Marine Systems, and Tide Tamer. We leverage this collective expertise to offer dealers an unparalleled advantage: a single source for premium docks, boat lifts, and accessories catering to every waterfront need imaginable. 

However, our commitment goes far beyond providing a comprehensive suite of high-quality products. Waterfront Brands dealers also get access to yearly training, including marketing and sales techniques from full-time, in-house professionals, installation and assembly schools, and networking opportunities throughout the year. We strive to be more than just a supplier – we aim to be a true partner, empowering our dealers to thrive in the ever-evolving waterfront industry. 

According to Global Market Insights, the recreational boating market was valued at $39.7 billion in 2023 and is expected to reach $70.6 billion by 2032 (GMI, 2024). Contact us today to become a dealer and take advantage of this flourishing market.  

Why Choose to Work with the Best Boat Lift Brands  

Partnering with Waterfront Brands aligns your business with the best in the industry. Our full-time design engineering department ensures our products are synonymous with quality, reliability, and innovation. Whether it’s a ShoreMaster boat docking system and its infinite customization options or HydroHoist’s industry-leading hydro-pneumatic lifts, carrying our products means you’re offering your customers the best waterfront solutions on the market. 

Moreover, our extensive product range empowers dealers to meet the diverse needs of their customers with precision and versatility. From modular floating docks and customizable boat lift bunks that adapt to owners’ evolving needs to a diverse range of dock accessories and power pedestals, our dealers can create fully integrated waterfront systems tailored to any environment and specific requirements. When you partner with Waterfront Brands, you become a one-stop shop for all recreational boating needs.  

Comprehensive Dealer Support & Communication  

At Waterfront Brands, we provide a full array of resources, training, and support to ensure our dealers' success. Following a structured onboarding process and certification, we offer the following:

• Product Access and Discounts: Our dealers get access to our complete line-up of dock systems, boat lifts, and dock accessories. We also offer pre-season and in-season discounts based on order volume and floor plan financing options to help dealers manage their inventory and cash flow.  
• Sales and Marketing Support: We offer marketing and sales support from dedicated territory managers, including a COOP Program and warranty and service assistance from our in-house customer support team. 
• Dealer Portal: We provide our partners access to a dedicated dealer portal for seamless management of orders, support requests, and resources.  

These resources and support systems are designed to help your business increase sales, improve market share, or maintain its position as a leader in the geographic areas it serves. 

Success Stories from Our Dealers  

Our dealers’ success is a testament to the quality of our products and the strength of our partnerships. Over the years, many dealers have seen significant growth and success by partnering with Waterfront Brands. Here are just a few examples of how our products and support have helped dealers achieve their business goals:

Village West Marina & Resort

After purchasing Village West Marina & Resort in 2015, Arron and Claude Pellarin replaced the establishment’s outdated fiberglass lifts with HydroHoist’s hydro-pneumatic lifts. Shortly after, they became part of the brand’s dealer family, further expanding their product and service offerings. 

“We have built a great relationship with the HydroHoist family, and the products and services we’ve received have been exceptional. Cale Grauer (former HydroHoist Business Development Manager) has made the transition to a HydroHoist dealer seamless and continues to provide excellent customer service,” said Tim Fontaine, Village West Marina Harbormaster (HydroHoist, 2017).

Prososki All Care Services

Prososki All Care Services is a marine and outdoor service provider in Pine River, Minnesota. It offers boat sales and rentals, storage solutions for boats and RVs, and tree services, among other services. In just six years after joining the ShoreMaster dealer network, Prososki All Care Services achieved remarkable success, emerging as the top ShoreMaster dealer in Minnesota. Their outstanding performance earned them a coveted spot in the ShoreMaster Million Dollar Club and the prestigious title of Platinum Dealer.

“We are proud to announce that we are the top ShoreMaster dealer in the state of Minnesota!” Mike Prososki wrote on his Instagram. “We owe this success to our staff and our customers for their loyalty and support. We’re looking forward to another great year to continue to serve our customers with the best products in the industry.”

Join Us at the Dock Expo 2024  

Join us at the 10th Docks Expo & Marina Conference on December 10-12, 2024, at the Music City Center in Nashville, Tennessee. The Expo is your chance to immerse yourself in the latest industry trends, experience our innovative products firsthand, and engage with our knowledgeable team. We’re excited to show you how Waterfront Brands can be the key to driving your business’s growth. 

Don’t miss this opportunity to explore new possibilities and forge valuable partnerships. We look forward to seeing you there!

References:

• Global Market Insights (June 2024). Recreational Boating Market Size - By Product (Inboard Boats, Outboard Boats, Inflatables), By Engine (Diesel, Gas) & Forecast, 2024 – 2032. Retrieved from Recreational Boating Market Size & Share, Forecast Report 2032 (gminsights.com)
• HydroHoist Boat Lifts (October 31, 2017). FEATURED DEALER – VILLAGE WEST MARINA. Retrieved from https://www.boatlift.com/about-us/news-events/content-container/featured-dealer-village-west-marina/